Vision

We aim to be a leading company that contributes to the realization of a sustainable future and the growth of life and businesses through co-creation with our clients and partners.

CEO Message

“Making product development more practical and reliable.”

Under this motto, we provide one-stop support for all practical aspects of manufacturing—from planning, design, and quality assurance to contracts and subsidies.

We offer “support that actually works” from the corporate client’s perspective: designs that function in the field, contracts that get approved, and convincing quality evaluations.

Throughout my career, I have gained extensive experience on the front lines, handling OEM designs, technical evaluations, and contract negotiations. What I realized during that time is that “ideas alone do not complete a product.”

That is why at Nexidea, we are committed to the “power to give shape” to ideas. We will continue to provide sincere and steady support to ensure that your “next ideas” are successfully delivered to the world.

Kazuhiro Muto

Representative, Nexidea LLC

1983

Joined Toshiba Corporation (Video Division, Engineering Department)

1991

Seconded to a Thomson joint venture company (Singapore)

1996

Returned to Toshiba Corporation, Video Division / In charge of New Business

2000

Transferred to TV Division, Engineering Department, Toshiba Corporation

2003

Transferred to TV Division, Product Planning Department, Toshiba Corporation

2005

General Manager of Marketing Department, Dalian Toshiba (Shanghai, China)

2008

In charge of European, North & South American Markets (Product Planning)

2014

In charge of Washing Machine Planning, Toshiba Lifestyle Products & Services Corporation

2016

Joined Iris Ohyama Inc.

2020

Appointed General Manager of TV Division

2021

Appointed General Manager of Home Appliance Development Department

2023

Established independent business

2025

Established Nexidea LLC and assumed office as Representative

Corporate Philosophy

We constantly pursue future-oriented technologies and ideas, challenging possibilities buried in society. We aim to be an industry-leading company by creating new value.

Based on relationships of trust with diverse employees, business partners, and local communities, we value an environment where we grow by elevating each other. We achieve sustainable development through co-creation.

We maintain high ethical standards and transparency in all our activities. We strive to be a trusted entity by working on environmental conservation, community contribution, and building fair relationships with stakeholders.

With innovation and co-creation as our driving forces, we build sustainable business models that consider society and the environment. We establish a valuable business foundation that can be passed on to the future.

Company Profile

Company Name

Nexidea LLC

Head Office

Saitama City, Saitama, Japan

Established

July 3, 2025

Representative

Kazuhiro Muto

Business Activities
  • Product planning, structural design, and quality evaluation support
  • Crowdfunding product development and promotional strategy support
  • Overseas expansion support (Europe, North & South America, Southeast Asia)
  • OEM/ODM design review and technical evaluation support

Contact Us

We offer optimal proposals tailored to your specific challenges. Please feel free to contact us.